All You Need Is Love ME

We're huge fans of Beer ME, but this time of year, love is in the air. Love ME, that is.

Chris Avantaggio of South Portland started the whole ME empire at the Maine Brewer's Festival. He and his friends always lost one another in the crowd, so Avantaggio, an ad-agency art director by day, designed blaze orange T-shirts for everyone, printed with "Beer ME" and the outline of the state of Maine. They gained a cult following, and Avantaggio has since grown the line to include Love ME, Farm ME, Ride ME (for snowboarders or the less subtle among us), Surf ME, Sail ME and Bone ME (for dogs — the real kind, not the kind you hooked up with in college). At Maine Maven, we even have custom hoodies with Beer ME and Love ME in UMaine blue with the Maine "M" on the sleeve. But it's more than just shirts. We're partial to the pint glasses and bottle openers, and Chris recently introduced the most adorable camp mugs.

Clearly, there's a ME for every occasion.

But for now, let's focus on the Love. Or the Ride. Really, it all depends on how you want your Valentine's Day to end.

Check it out at Maine Maven or online at


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